Save Our Search: 3 Reasons Not To Overreact About Losing Google Ads In The Right Rail
Keep calm and carry on with your PPC campaigns despite recent changes in the SERP layout, urges columnist Kevin Ryan....
Kevin Ryan
Kevin Ryan is CEO of Motivity Marketing. Motivity ‘s focus is helping companies in the world of connected marketing move forward with greater impact and return than they may ever have thought possible. Kevin takes an active role in guiding the day-to-day strategic execution of client initiatives.
Up Close @ SMX Advanced: What Advanced SEMs Should Be Doing About Mobile
Every year is the year of mobile, and 2014 hasn’t been a disappointment. Mobile screen time now exceeds TV in the United States. Fifty percent of...
Social Tactics For The Search Marketer
Search marketers tend to live in their own little world. They use their own language. In spite of these differences, search and social digital...
Big Data + Big Math = Big Mess or Big Money?
What happens when you combine big data with some big math? Good things, bad things and things we have yet to truly comprehend. Big Data is the most...