GOOG’s Mystery Stock Plunge

The stock market is bad, but Google trading for as low as 1 cent today and closing initially at $320 (after opening at $488) has the NASDAQ checking out some odd trades and resetting the closing price to $400.

Reuters reports that “erroneous orders” may have caused the drop and that these orders might not be reversible, though apparently a small number of trades done within a five minute window at the end of the day wouldn’t be counted.

Reports are still coming in. For more, see related stories on Techmeme.

About The Author

Danny Sullivan

Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land, Marketing Land, MarTech Today and produces the SMX: Search Marketing Expo and MarTech events. He retired from journalism and Third Door Media in June 2017. You can learn more about him on his personal site & blog He can also be found on Facebook and Twitter.