How To: Mobile Marketing
SMX Advanced session recap: Mobile-first and AMP
Contributor Patrick Stox recaps an advanced SEO session where speakers shared how to perform audits in a mobile-first world and tactics to...
Mobile SERP survival: Technical SEO checklist
A responsive website is not enough to survive in the mobile-first indexing era, says contributor Barry Adams. Here's a list of technical SEO and...
How to tell whether a site is adaptive or responsive
Sometimes, it can be tricky to determine which mobile configuration a site is using. Thankfully, columnist Bryson Meunier shares several methods...
Click-to-Call & Paid Search: Best Practices And Secrets From The Pros
Research from Google has shown that the most common response to a mobile local search is a phone call. Advertisers have caught on, widely...
How to Identify The Impact Of Mobilegeddon & Future Mobile Algorithm Updates
Have you seen a drop in mobile rankings since the search giant rolled out its mobile-friendly algorithm? Columnist Ben Goodsell explains the...
Stop Procrastinating: It’s Time To Address Mobile SEO
Columnist Janet Driscoll Miller explains how to evaluate your mobile performance in organic search so that you can make the case for investing...
Think Small: Solve Your Mobile SEM Problem With “Micro Leads”
The time has come for brands to have a mobile paid search strategy in place. Columnist Susan Waldes suggests that businesses begin with tiny...
Using AdWords Auction Insights To Find Out Who’s Winning On Mobile
The Auction Insights report gives you visibility into the auctions you compete in. Contributor Matt Lawson explains out how to use it to your...
How 90s HTML Coding Will Save The SEO World In 2014
A surprising blast from the coding past has been making a comeback via SEO, and is frequently making its way into the core of advanced...
How Adwords Enhanced Campaigns Can Be Used To Promote Your Mobile App
There’s been a lot of confusion among paid search marketers upset about the lack of device targeting in Enhanced Campaigns. This article will...
How To Do Keyword Research For Mobile SEO
As promised last month, I’ll be sharing more information about how to do mobile SEO specifically and less about why to do mobile SEO. This...
Comparing Mobile Blog Designs: What Works Best?
One area of mobile site design that is particularly important for mobile SEO is the blog. Blogs get special treatment in search engines, as...
eBay Offers A Mobile Search Shortcut For Online Stores
Last month, I touched on several ways that businesses could use apps as an alternate channel to reach mobile searchers. Online retailers have a...
Mobile Search Beyond Google: In App Search Tools
A couple months back, I covered the rise of a new generation of Windows Phones, and how they will slowly bring more mobile search market share...
Last Minute Tips To Use Mobile Search To Ramp-Up Holiday Sales & Beyond
This holiday shopping season is predicted to the the biggest ever for mobile commerce. A new survey from Deloitte expects that holiday sales...
10 Simple Tips For Effective Mobile SEO
There is little doubt that mobile search is the hot topic in the SEO world at the moment. Some brands are now finding that more than 30 percent...
Switchboard Tags: Like Canonical Tags, But For Mobile SEO
When Google published their new guidelines for mobile SEO, the item that made headlines was their declaration of responsive design as the...
How To Tune-Up Responsive Design Websites To Improve Mobile SEO
A couple weeks back, Google annouced new standards for mobile website design. Among the practices identified on their help pages, responsive...
Getting Started With GoMo & DudaMobile, Now Backed By Google Analytics
Mobile is all the rage right now. Just a few days ago, Google came out and said that they recommend responsive design for mobile SEO and now,...
7 Real Mobile Duplicate Content SEO Issues
Ask someone who’s new to mobile SEO about it and they’re almost sure to tell you that mobile sites are duplicate content. The fear is that...