SearchCap: The Day In Search, June 25, 2007

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.

From Search Engine Land:

• 
  Local.com Announces Patent For Location-Based Search
  I’ve got a patent, you’ve got a patent. It seems that nearly everyone running an Internet company has a patent nowadays. Local.com is the latest to announce a patent in the local space. The patent (no. 7,231,405), which I was unable to locate through a USPTO and Google Patents search,…
• 
  Don’t Put All Your Links In One Basket
  We recently redesigned our kitchen and hired a contractor to oversee the project. My husband argued as the primary user of this space, I should be the one to coordinate its design and the people doing the work. I’m not sure if he had resigned himself to the inevitable…
• 
  InfoSpace Introduces Video Search On Dogpile, Blinkx Offers Contextual Ad Targeting For Video
  InfoSpace has introduced video search on its Dogpile search engine through a partnership with Blinkx. Search results are identical to those found on Blinkx, which is also providing video search for other engines and portals, most notably Ask but also Lycos and ChaCha. It also provides some video search capabilities…
• 
  Report: Google Acquires GrandCentral, Telephone Management Company
  Techcrunch reported that Google has acquired GrandCentral, a company that let’s you keep one telephone number as you move from home to home or job to job. Arrington said, “We have a high degree of confidence that the deal has actually been closed.”…
• 
  Yahoo Merges Search & Display Ad Teams, Karnstedt Heads Up Team
  Yahoo announced that they are combining the search ad and display ad teams. Part of this move, David Karnstedt will be heading up the North American Sales. Karnstedt was Yahoo’s senior vice president of Yahoo’s Search sales business and is now Head of US Sales. Wenda Harris Millard, Yahoo’s Chief…
• 
  Google’s Human Touch
  The Human Touch That May Loosen Google’s Grip from the New York Times discusses how Google’s use of algorithms and computers may, in the long run, may lead to the demise of Google’s popularity or may not. The article is written more in a question format than a prophetic format….
• 
  Germany Rules Against Google On Gmail Trademark, Gmail In Germany To Shut Down?
  Google loses Gmail trademark case in Germany from News.com reports that Google has lost the Gmail trademark case in a German appellate court. Google will not be allowed to use Gmail in Germany, like they can’t in the United Kingdom and Switzerland. Google Threatens to Close German Gmail Due to…
• 
  eBay Restarts AdWords Campaigns With New Outlook
  EBay to resume ads on Google, but rely on rivals from Reuters reports that eBay has resumed their AdWords advertising campaigns but on a more limited basis. eBay’s Hani Durzy said, “I will tell you it will be in a much more limited way than it was before.” “What we…

Search News Headlines From Elsewhere

Applications & Portal Features

• Sync
  Your Mobile Phone with Google Calendar, Google Operating System
• Search
  for Google Custom Search Engines, Google Operating System
• The
  Google Phone: Here at Last, Wired News
• Yahoo
  Moves Quickly To Plug Phishing Hole, Internet News
• Google
  Reader Suffers Down Time, Techcrunch

Business Issues

• Censorship
  as trade barrier, Google Public Policy Blog
• Yahoo
  & Bebo Partner for Search & Sponsored Listings, Search Engine
  Journal

• Google
  Israel sees jump in revenue, Globes [online]

• Murdoch
  Said to Be Close to Terms on Journal, New York Times
• Scrius
  and FAST Search Announce Partner to Build “Topic Pages”, ResourceShelf

Conferences

• Search
  Engine Bootcamp hits NZ, Marketing Pilgrim
• The
  SMX Advanced Recap is Chock Full of Nostalgia, SEOmoz

Link Building

• How
  To Find Wikipedia Links, Search Engine Journal
• In
  search for the Perfect Organic Link, SEO News Blog

• How
  To Get Those Nifty .EDU Links, Fantomaster

• Utility
  Linking, The Link Spiel

Local, Maps & Mobile

• Put
  your business on Google Maps, Google LatLong Blog
• Updating
  Your Google Maps Business Listing, Search Engine Guide

• Are You
  Using Google Coupons?, Search Engine Guide

• Google
  Maps mixed with YouTube, Los Angeles Times
• Better Business Location
  Search using OCR with Street Views, SEO By The Sea

• 4INFO
  Funding Announcement!, 4INFO Mobile Search Blog

Paid Search & Contextual

• adCenter
  upgrade postponed, adCenter Blog
• Which
  Adsense Format & Color Scheme Will Convert Best for You ?,
  Digital Inspiration

• Google’s
  Sheryl Sandberg on Next-Generation Advertising, Read/Write Web

• Security
  issue now fixed on google optimisation proposal reports!, Seo Home
  blog
• 75% of AdSense
  Publishers at DigitalPoint Earn $25 or Less Per Day, Search Engine
  Roundtable

Searching

• Do
  Alternative Search Engines Measure Up?, PC World

• Last
  week in China – Chinese Eye Tracking Research and more, Search Engine
  Journal

• Search
  startup confident of success, Seattle Times Newspaper
• Xerox
  Enters Search Market, Techcrunch

SEM Industry

• Talking
  Search Marketing Standard with Boris Mordkovich, Mimasm

• I have
  PageRank!, Brian White

• www.mahalo.com
  and it’s Spam, DaveN
• SEO
  Pricing & Costs – What Should You Charge / How Much Should You
  Pay?, SEOmoz
• Insider Thinks Google
  Won’t Serve DoubleClick’s ASP Customers, ClickZ

SEO & SEM

• Undeveloped .com
  Domain Name Prices vs SEO Service Prices, SEO Book
• Nasty
  duplicate content trouble created by annoying “SEO”, Joost de Valk
• Bringing
  SEO In House – Insight from the Experts Part 2, Web Analytics World
• Do Search
  Engines Read Individual Forum Posts or Threads?, Search Engine
  Roundtable
• Predictive Queries versus
  Unique Searches, SEO By The Sea
• Buying Sites for
  Search Engine Ranking Domination, SEO Book
• Winner
  Best Keyword Research Tool, Online Marketing Blog
• The “Minus 30”
  Penalty Revisited, Search Engine Roundtable

Social Media

• Yahoo’s search for a social
  graph, Between the Lines
• TwitterGrams
  – The Next Step for Twitter?, Pronet Advertising

• LinkedIn to open up to
  developers, Between The Lines

• Plaxo reboots, gets in
  sync, GigaOM
• The Rules of Social Media
  Optimization – Have You Got Something to Add?, Reviewlicious

Video & Image Search

• Incoming
  Links on YouTube Expose Hundreds of FTP Passwords, Digital Inspiration
• Categories – We’re
  working on a solution!, YouTube Blog
• YouTube
  To Share Revenue With 20-year-old Filmmaker, Slashdot
• Blinkx
  Launching Speech Recognition Video Search, MediaPost Publications

Other Items

• Wikia:
  Lightning Could Strike Twice For Wikipedia Founders, Read/Write Web
• The
  power of a doodle, Google Librarian Central Blog
• Google
  Fiction, Wired News
• The
  Search Engine Election: 2008 Presidential Campaign Scorecard,
  Jonathan Mendez Blog
• Can
  Google Analytics Be Evil?, Search Engine Watch
• Google
  Fights Global Internet Censorship, Houston Chronicle
• 
  Google’s strategy for hiring young talent, News.com
• New
  Domains Registered by Microsoft: DesktopOptimization.com and Others,
  ResourceShelf
• Google:
  ‘We all have to invent the wheel’, News.com
• Wayport
  and Yahoo! Join Forces to Launch a Localized Wi-Fi Portal for the
  Hospitality Industry, Business Wire

About The Author

Barry Schwartz

Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.