Hashtags
Future SEO: Linked Open Data (LOD)
As mentioned in my column on string entity optimization, the use of structured data allows search engines like Google to understand your page...
Search, Answers & Knowledge Graphs Galore
Google is leveraging the knowledge graph brilliantly, while others have their own version of knowledge graph search. As the knowledge graph...
Super Bowl Commercials 2013 Edition: For Search Visibility, Most Brands Bought AdWords Too
Super Bowl commercials aren’t typically about direct purchases. Brands run them to create awareness and buzz and to make us feel all soft...
The Power Of Hashtags On Twitter
Hashtags are the world’s chat room. Where else can you hop on the phone or computer and have an instant, passionate conversation about...
How To Find Hidden SEO Opportunities On Twitter
Even though the importance of choosing the best words for every tweet and bio has probably been discussed at length on Search Engine Land and...
Twitter Search Tips For B2B Marketers
By all measures, business use of Twitter continues to expand. Twitter can be a great tool used to follow others in your industry, keep track of...