navigational queries
Commercial Intent & Web Search Behaviors
When do web searchers have commercial intent? What types of search queries do they try before actually making a...
Optimizing For Re-finding Search Behavior
Re-finding search behavior is common in web search, image search, and video search. What is it, and how can you make it easy for searchers to...
Don’t Forget SEO For Navigational Searches
During search engine optimization (SEO) consultations, we search professionals often see and hear things that make our jaws drop. Even after...