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Russian Search Engine Yandex Now 100% “Not Provided,” Blocks Referrer Data
Yandex announced (in Russian) today that they have now went 100% secure, encrypting all search queries, resulting in a huge jump in the [not...
Prepare Your PPC Plans For The Search Engines’ Inevitable Pivots
Last week, Google announced some panic-inducing security enhancements, essentially removing search queries in referring URLs for PPC clicks....
Not Provided Comes To Paid Search: What Will The Impact Be?
If you’re reading this, you probably already know that Google is making changes that will bring the much-maligned “(not...
Report: Google To Block Paid Search Keyword Data With Not Provided; Like Organic “Not Provided”
There are reports we are receiving from a few sources, including AJ Ghergich who posted it on his blog, that Google will soon stop passing...
Keyword Research After The Keyword Tool, (Not Provided) & Hummingbird Apocalypse
It wasn’t all that long ago that our world came crashing down around us. In a very short span of time, Google took keyword research and...
Uncloaking Keyword-Specific Organic Traffic To Your Site In The Not Provided Era
Google recently released news that it is now moving to encrypt all organic search activity. This means that analytics programs will no longer...
The Bright Side Of Not Provided
It’s been a few weeks since Google rocked our worlds and stripped keyword-level data from the referrer, so it’s time to examine the...
A Call To The SEO Industry: Stand Together For Useful Reporting
Want to measure organic traffic? Just take the number of Google Webmaster Tools clicks, average out the CTR by position across all of them, then...
SEO Reporting: It’s Time We Get Away From Minutia & Focus On What Matters
For SEOs, reporting hasn’t exactly been easy over the past few years. How we measure and how we strategize has had to evolve as Google has...
Post-PRISM, Google Confirms Quietly Moving To Make All Searches Secure, Except For Ad Clicks
In the past month, Google quietly made a change aimed at encrypting all search activity — except for clicks on ads. Google says this has...
Will [Not Provided] Ever Reach 100% In Web Analytics?
With the news today that Chrome is moving to secure search, marketers may be wondering about the larger picture of using search data in Web...
Google Is Hiring Someone To Find Ways To Make You Want To Search While Signed-In
Google is hiring a new product marketing manager for search with one of the key goals being to find ways to get people to sign-in while they...
Search Engine Land’s Top Tweeted Stories Of 2012: Pandas, Google and a Zuckerberg
There’s no question, the Search Engine Land Twitterverse likes to talk about the Panda updates. We took a look at the top tweeted stories...
Hot & Cold Trends In Search Going Into 2013
The end of the year in any industry marks a good opportunity to look back on the year and reflect on changes. This is particularly true in the...