User-generated content for SEO: The cost-benefit analysis you need
Understand the pros of UGC and precautions to make sure it helps, not hurts, your SEO...
May 13, 2019 at 8:30 am ET
George Nguyen
George Nguyen is an Associate Editor at Third Door Media. His background is in content marketing, journalism, and storytelling.
New app rating formula headed to Google Play will favor newer reviews
Recent ratings will carry more weight to reflect the current state of your...
DuckDuckGo proposes the “Do-Not-Track Act of 2019”
If enacted, the law would require sites to honor user tracking...
Yoast adds image and video Schema with 11.1 update
The enhancements claim to make it easier to provide what search engines need to make sense of your...
Google bug may select unrelated canonical URLs, could impact indexing
Breadcrumb trails on mobile may reflect unrelated...
Google updates Custom Search mobile layout
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AMP WordPress plugin now supports Stories
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Some cheers, a few sneers for Google’s URL solution for AMP
Solution addresses one of the most prominent AMP criticisms, but its implementation doesn’t come without controversy....
Yoast offers revamped Schema markup with 11.0 update
The SEO plugin claims to fix Schema implementation and provide more context for search...
Apple News, Google News, Google Newsstand: What marketers need to know
What they are, how they work and how to optimize for Google News and Apple...
Search Google by date with new before: and after: search commands
Users can now skip the Tools tab and narrow down results from the search...
More signs that Amazon is attracting bigger search ad budgets
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"I don’t think we’ve even tapped the potential of what good content can do for a...
Google brings search to podcasts through automatic transcription
Better enunciate, your Google Podcasts visibility may depend on...
Apple extends Search Ads support to 46 more countries
Apps marketers also get the ability to group multiple regions into one...
Google adds vacation rentals to Hotel Search
Increased competition between hotels and vacation rentals should increase visibility for rental providers -- and boost Google Hotel Ads...
Google webspam report: Hacked sites, user-generated spam, bad linking topped 2018 priorities
Google released its annual webspam report last week to highlight advances against content that seeks to manipulate ranking algorithms and harm users....
SEOs frustrated by Google’s belated pagination announcement
Apparently, people don’t like being kept in the...
Patent suggests how CTR, time on page could be used in search rankings (if Google did that sort of thing)
But no, this doesn't confirm Google is using engagement metrics in...