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Matt Lawson, Author at Search Engine Land

What The Holidays Tell Search Marketers

I realize most of us are already well-focused on 2012, so a look back at the 2011 holiday season may seem a bit dated. However, the holiday season...

3 Tips Key To 2011 Holiday Advertising

Last holiday season, online consumers spent approximately $32.6 billion, a 12 percent increase from 2009. We can safely assume the trend will...

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