A Look At Social Shopping With Groupon
One of the newer aspects of social media that is gaining traction is social shopping with sites like Groupon. These group deal websites offer...
When Social Media Conflict Comes To The Farm
When we think of social media, the image that comes to mind is remote workers scattered in coffee shops across the world, working for virtual...
How To Use Linkedin To Generate Business
While Social Media is definitely the hot topic of conversation this year, most of the tools focus on consumer centric business, and improving...
Tools For Businesses On Foursquare
Businesses or consultants who work in the social media space know that one of the difficulties is keeping up with all of the new tools and websites...
FTC, Disclosure And Your Blog
In December of 2009, the new FTC policy on blog disclosure went into effect. Here we are well into 2010, and nothing much has changed. In fact, even...
A Look At NASA’s Social Media Program
Whenever I talk with new clients about social media initiatives, one of the key points is having a social media plan or strategy. Social media is a...
Merchants And Retailers On Twitter
As we are on the verge of the fourth quarter, a make or break time for many merchants and retailers, I decided to take a look at how some large and...
A Look At The Travel Industry On Twitter
When working with different clients on social media related projects, one of the interesting aspects to look at is whether or not their industry...
5 Microblogging Sites That Aren’t Twitter
While Twitter is getting the lion’s share of all the social media and micro-blogging sites from the press and the blogosphere, there are other...
7 Ways To Act Like An Animal On Twitter
One of the most interesting aspects of social media is the fact that there really aren’t any rules, anyone can use the platform however they...
Does Including A Physical Address On Your Website Help Rankings?
As businesses become more virtual in organization and structure, and more workers become digital nomads, the question of whether having a physical,...
Powerful Linkbait: Contests & Incentives
Most people in the industry look at contests and incentives as branding and marketing tools. However if you are willing to get creative, you can turn...
How To Optimize Your Page Titles For Singular & Plural Terms
Most SEOs will agree that the title element is your strongest on-page element, and optimizing the title is critical for rankings and traffic. However...
Having A Crawlable Site Architecture Still Matters
Over the past few years, all of the search engines have made tremendous strides in trying to discover different parts of the web, find deep content...
A Look At Article Directories and Their Influence in Organic Rankings
Article directories and article syndication websites are one the earliest forms internet marketing, but do they still work and are they worth the...
Do Social Media Links Translate In Organic Rankings?
Most clients I work with understand the importance of link building and the effect it has on organic rankings and traffic. However, many clients, for...
Top 12 Ways To Win Friends & Write Magnetic Headlines
As a consultant who specializes in social media, I’ve learned one of the most powerful tools in gaining readers is the title or headline of...