Google: Penguin Update
What Is The Google Penguin Update?
Google launched the Penguin Update in April 2012 to better catch sites deemed to be spamming its search results, in particular those doing so by buying links or obtaining them through link networks designed primarily to boost Google rankings. When a new Penguin Update is released, sites that have taken action to remove bad links (such as through the Google disavow links tool or to remove spam may regain rankings. New sites not previously caught might get trapped by Penguin. “False positives,” sites that were caught by mistake, may escape.
8 major Google algorithm updates, explained
Almost every day, Google introduces changes to its ranking algorithm. Some are tiny tweaks; others seriously shake up the SERPs. This cheat...
Unconfirmed Google algorithm update may be better at discounting links and spam
Did Google update their Penguin algorithm? Did Google block private blog network links? Something happened. We bring you our...
A Penguin’s Tale: Responding to the latest update
What should SEOs do to make the best of the new Penguin update? Perhaps not much. Columnist Dave Davies notes that while Penguin 4.0 was indeed...
Penguin 4.0: Necessary and positive improvement
Are you excited about the recent Penguin update? You should be! Columnist Andrew Dennis explains why this algorithm adjustment is a boon to...
Google says Penguin 4.0 rollout now complete
If you haven't seen a Google Penguin recovery by now, you may still need to do some link cleanup. Google Penguin 4.0 is now fully rolled...
Google Penguin looks mostly at your link source, says Google
When we asked Google's Gary Illyes about Penguin, he said SEOs should focus on where their links come from for the most part, but they have less...
Google labels your links, such as ‘footer’ or Penguin-impacted
Google's manual action team has access to look at a page's link labels and may use that to dig deeper into the site's...
Give Google a break: Tackling paid links is harder than you may think
Google is often criticized for how it handles spammy links, but columnist Ian Bowden believes this criticism may be unfair. Here, he takes a...
Authority & link building with real-time Penguin
Google recently released Penguin 4.0, and the Penguin filter now updates in real time. Columnist Marcus Miller explores what this means for SEO...
Google says Penguin recoveries have started to roll out now
Have you been waiting two or more years to recover from your Penguin penalty? Google said the recoveries are starting...
Google Penguin doesn’t penalize for bad links – or does it?
You technically no longer need to use the disavow file to help fix your Google Penguin issues - here is...
The four pillars of the future of SEO
What does the future of search engine optimization have in store for us? Columnist Pratik Dholakiya looks at recent trends to explain the...
Google updates Penguin, says it now runs in real time within the core search algorithm
The latest announced release, Penguin 4.0, will also be the last, given its new real-time...
How many days has it been since the last Google Penguin Update?
Caught by the Penguin anti-spam filter and fixed your site? Here's how long you've been waiting for a chance to be...
Key takeaways from the Google AMA: RankBrain, Panda, Penguin, bots & more
From Panda to Penguin, authorship to HTTPS, search console and mobile index, here are my key points from the SMX Advanced talk with...
Search Update Impact On SEO & Content Strategies: Staying Ahead With A Focus On Quality
Columnist Jim Yu explores how Google's numerous algorithm updates over the years have shaped search engine optimization strategies. Can this...
Google: New Penguin Algorithm Update Not Happening Until Next Year
Webmasters and SEOs need to have a bit more patience, as Google is not releasing the updated Penguin algorithm this year. ...
How To Prep For The Pending Penguin Update & Ensure You’re Penalty Free In 2016
The next Penguin update is coming soon, according to a Google spokesperson. Columnist Erin Everhart outlines what you can do to...
Google: Next Penguin Update Should Happen By End Of 2015
Google's new real-time Penguin algorithm, version 4.0, will likely be released by the end of this...
Google Confirms The Real Time Penguin Algorithm Is Coming Soon
The next Penguin refresh will be happening pretty soon and should be a real-time...