Google: SEO
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Google doc rekindles myth that click-through rate affects rankings
Despite repeatedly saying they do not use click data for search ranking purposes, a fresh document triggers confusion around the topic...
Coveted featured snippet space is more exclusive than you think, study shows
A new study on featured snippets in Google shows you how competitive this search real estate can...
Google Search Console sending alerts for big ranking, traffic drops
Google is sending out a new type of alert from Google Search...
Google may use different ranking weights for YMYL-type queries
The ranking algorithm changes for different types of queries done on search, the company confirms in its new report on how it fights...
Google drops mobile app properties from GSC, reminds site owners to remove G+ integrations
Google giveth, and Google taketh away -- or moveth. And the search giant is emailing Search Console users about these upcoming changes....
EU copyright directive poised to become law, includes licensing fees for search engines
Controversial 'link tax' and content filtering provisions part of the final language of the Directive....
Analyst: 8 billion voice assistants by 2023
Marketers need to have a voice strategy that recognizes the different use cases of different hardware devices and channels....
How Google will shift resources to media search and other tidbits from Gary Illyes’ AMA on Reddit
The Google webmaster trends analyst also touched on topics like the possibility of an Indexing API, whether internal over-linking penalties...
Google Search Console goes live with new consolidated view
Google made a preview of the consolidated data view live early, go check it out...
Breaking down the new realities of local search: What we learned at SMX West
Experts at the San Jose event explored local rankings, Google Posts and dealing with competitors' location spoofing....
No surprise: Clicks plummet when images, article info stripped from news results in SERP
Google sought to show potential 'unintended consequences' of new copyright rules that require fees when content is shown in search results....
Google Search Console to consolidate Search Performance reports to canonical URL
Big changes are coming to how Google reports on your data within Google Search...
Survey: Local SEO an ‘artisanal’ discipline dominated by small agencies
Roughly 53 percent of firms doing local SEO have 10 or fewer clients....
New Google Search Console adds a security issues section
In anticipation of the old Google Search Console going away, Google has moved the security issues into the new...
Google AMP errors widely reported by webmasters and publishers
Seeing AMP errors over the past few days, don't run to fix them just yet - it might be a bug on Google's...
MarTech Today Research: A marketer’s guide to enterprise SEO platforms
The report offers an in-depth review of the market, tips on the buying process and 18 vendor profiles....
Mueller previews Google image search changes, old Search Console sunsetting at NYC meetup.
Here are the highlights from a Google webmaster event that happened in the Google NYC office last...
Data: Google organic search CTRs decline on desktop, see big drop on phones
Mobile organic clicks on declined roughly 10 points between 2016 and 2018....
Small business scammer shut down by Google lawsuit
Defendant firm had falsely represented that it was acting on behalf of Google....
Microsoft seeks more Cortana distribution, deeper integration on Android, iOS
We're heading toward a voice-first world for publishers, retailers and brands....