Google Search may be showing featured snippets less often
The tool providers are noticing a decline in the number of featured snippets showing up in the Google search...
Google set to deprecate Showcase Shopping ads on April 1
Previous Showcase Shopping ad layouts will be included in Product Shopping ad...
Advertisers have until February 2022 to adjust to Google’s new Partner Program requirements
The changes are based on Partner feedback around badge criteria and more clarity regarding Program...
Google Search Console adds ‘associations’ so you can link with other Google accounts
These can give you a better and wider view of your data across your various Google...
Google brings Display ads to attribution reports as an open beta
Now, advertisers can see Display ads alongside search and...
Responsive search ads now the default in Google Ads
RSAs give advertisers more flexibility to address changing market environments due to the pandemic, says...
Google updated metric boundaries for core web vitals in Search Console
You may see more green scores in your core web vitals report in Search...
Google’s search choice screen had virtually no effect on search market share, perhaps by design
Auction participants say the model favors ad-heavy search engines and redirects their profits to...
Google to transition to parallel tracking for Video ads by April 30
Marketers should check with click tracking providers to ensure data...
How to audit Core Web Vitals
A step-by-step process to identify problems and prioritize fixes ahead of the Page Experience...
Google My Business adds messaging to desktop interface
Businesses can now message with customers through their web browser, not just the mobile...
A Google Ads setting allowed advertisers to exclude people of ‘unknown gender’
Employers, landlords and credit providers could keep their ads from showing to people of "unknown gender," enabling discrimination against...
Google Image Search update reduces duplicate image results
Google said this launched in November, so it seems Google is November but is just announcing this...
Google passage ranking now live in US English search results
Google said this can have a 7% impact on search queries - so this might feel like a big...
Google Search dark theme mode expands but search ads are hard to distinguish
Light mode shows a black ad label on a white background but on dark mode, it shows a gray ad label on a black...
In-SERP lead forms convert Google Ads users without a click-through
Lead form extensions are available for Google advertisers in Search, Video, and...
Google officially displays years in business in local pack
After several months of testing, Google has officially launched this new label that shows how many years your business has been in...
Quest for more coverage: Making a case for larger exports from Google Search Console’s Coverage reporting
Google Search Console's Coverage reporting only allows one thousand row exports, which limits the ability to see pattens on larger-scale...
Google’s updated phrase match simplifies keywords and worries advertisers
What advertisers are gaining and losing under the new treatment, and what they can do to prepare for the...
Google publishes new manual actions aimed at Google News and Discover penalties
Google has not yet announced the addition of these new manual actions but they are all visible in the help...