paid inclusion
How Leveraging Data Quality In Google Shopping Can Increase Product Sales
I’m sure many of you are aware that Ad Rank in Google AdWords is derived from the price you are willing to pay (bid price) multiplied by...
Bing Shopping As A Poster Child For Consumer Confusion About Ads
Bing has been escalating its attacks against Google Shopping over consumer transparency since launching its “Scroogled” campaign...
Bing Attacks Google Shopping With “Scroogled” Campaign, Forgets It’s Guilty Of Same Problems
Bing is attacking Google over its shift to a pay-for-play shopping search engine through a new “Scroogled” site, pledging that Bing...
The Mess That Is Google Shopping
One of the things Google promised by moving Google Shopping to the pay-to-play model for merchants was how much the experience was going to...
Checking Out Shopping SERPs: Put Yourself In A Search Engine’s Shoes
With the advent of Google moving to a paid inclusion model, many folks must be wondering what they can do to optimize their data or product...