Paul Bruemmer

Paul Bruemmer is Managing Partner at PB Communications LLC. Specializing in SaaS solutions for Enterprise Store Locator/Finders, Semantic/Organic/Local/Mobile and SEO Diagnostic Audits for increasing online and in-store foot traffic.


Can Bing Be More Competitive In Search?

Recently, Nathan Safran wrote a piece titled, “The Bing Dilemma: What To Do With The Little Search Engine That Can’t.” In it, he...


Future SEO: Linked Open Data (LOD)

As mentioned in my column on string entity optimization, the use of structured data allows search engines like Google to understand your page...


Future SEO: Understanding Entity Search

Last month, I asked you to imagine the future of SEO with a focus on Entity Optimization as I interviewed veteran semantic strategist Barbara Starr....


Future SEO: String Entity Optimization

Imagine the future of SEO — a future in which you forget about using keywords or their synonyms multiple times on a page. In the future, this...