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Microsoft Advertising Unveils Video And CTV Ads At DMEXCO
New on Microsoft Advertising: engage your audience like never before with Video and CTV ads.
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Defining The Responsibilities In The Content Lifecycle
Create a comprehensive content marketing strategy by categorizing the essential activities required to run your content team and delegate effectively.
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Marketing To Millennials (Generation Y)
Dive into insightful insights on targeted marketing approaches for Generation Y.
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Google Confirms: Quality Is Foremost Factor In Search Indexing
Quality content is the top factor influencing Google’s indexing and crawling decisions, per a discussion in a recent podcast.
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Google Allegedly Adjusts Ad Auctions To Meet Revenue Goals
Google has quietly made changes to its advertising auctions to boost revenues, according to testimony by a company executive.
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Google Bard Now Integrates With Google Apps
Bard upgrades integrate Google apps, improve responses, and expand languages.
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Decide How Your Sites Contribute To Bard, Vertex AI Training Data
Discover how to utilize Google-Extended to control Google’s Bard, Vertex AI generative APIs, and future AI models use of your content.
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Google Launches “SEO Made Easy” YouTube Series
Google launches “SEO Made Easy” YouTube series, providing practical tips to optimize websites for better search engine performance.
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Google Expands Search Generative Experience (SGE) To U.S. Teens
Google expands its AI-based Search to U.S. teens, emphasizing safety and education, while continuing to refine the technology.
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Google Concludes Rollout Of September 2023 Helpful Content Update
?Google concludes its September 2023 Helpful Content Update, altering AI and third-party content guidelines.
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Meta’s AI Vision Revealed: Bing Integration, Celebrity Chatbots, + More
Meta unveils new AI tools and characters with celebrity voices for Facebook, Instagram, Messenger, and WhatsApp.
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GPT-4 With Vision: Examples, Limitations, And Potential Risks
OpenAI will roll out GPT-4 with Vision to ChatGPT Plus and Enterprise users over the next two weeks. Explore use cases, limitations, and risks.
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Google Launches “SEO Made Easy” YouTube Series
Google launches “SEO Made Easy” YouTube series, providing practical tips to optimize websites for better search engine performance.
- News
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Google Concludes Rollout Of September 2023 Helpful Content Update
?Google concludes its September 2023 Helpful Content Update, altering AI and third-party content guidelines.
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Is E-E-A-T A Ranking Factor?
Google’s E-E-A-T is important for top rankings in Google. So how come some say they’re not ranking factors?
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What Is Quality Data And How It Connects Search, Content, And AI Success
Prepare for the future today. Explore the data boom and its impact on AI, search, and content marketing.
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The Must-Attend Event For Publishers: News & Editorial SEO Summit
Join NESS 2023 for exclusive access to the smartest minds in the news, SEO & publishing industries as they share their insights and expertise.
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Competitor SEO: 10 Steps To Overthrow Your Competition & Rank Higher
Dive into this step-by-step guide on Competitor SEO & amplify your site’s traffic and revenue. Brian Gareth reveals how!
- Paid Media Strategy
How To Get The Most Out Of Max Conversion Value And tROAS Bidding
Your value-based bidding questions answered. Learn when and how to use max conversion value and tROAS bidding.
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Microsoft, Snap Partner To Serve Snapchat My AI Sponsored Links
Microsoft teams up with Snap to offer sponsored links within Snapchat My Ai conversations. Learn how Chat Ads API can help advertisers reach new audiences.
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Microsoft Advertising Introduces 3 New Generative AI Solutions
Discover the latest generative AI solutions from Microsoft: Conversational Ad experiences, Ads for Chat API, and Copilot for Microsoft Advertising.
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Google Ads Updates Misrepresentation Policy To Strengthen Standards
Google Ads cracks down on misrepresentation, moving violations to a stricter policy with immediate account suspensions.
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Microsoft Bing & Wix Announce IndexNow Integration
Wix partners with Microsoft to bring accelerated content indexing to millions of premium users via IndexNow.
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Google Ads Automatically Created Assets Available In 8 Languages
Google Ads expands automatically created assets for Search ads to Dutch, French, German, Italian, Japanese, Portuguese, and Spanish languages.
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Decide How Your Sites Contribute To Bard, Vertex AI Training Data
Discover how to utilize Google-Extended to control Google’s Bard, Vertex AI generative APIs, and future AI models use of your content.
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What Is Quality Data And How It Connects Search, Content, And AI Success
Prepare for the future today. Explore the data boom and its impact on AI, search, and content marketing.
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The 30 Best Landing Page Examples Of 2023
Lacking inspiration for your site’s landing page? Explore this collection of 30 exceptional landing page examples that effortlessly convert visitors into satisfied customers.
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Designing The Content Marketing Strategy Measurement
Set up your content marketing analytics for success with a modified methodology called Measurement Pyramid.
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Defining The Responsibilities In The Content Lifecycle
Create a comprehensive content marketing strategy by categorizing the essential activities required to run your content team and delegate effectively.
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Unlocking Content Success: 7 Key Metrics That Make Or Break Your Strategy
Unlock the full potential of your content marketing strategy! Join our webinar on to master the 7 key metrics for content effectiveness. Get expert insights!
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How To Boost 2024 SEO Performance With Pillar Pages & Topic Clusters
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Generative AI
Integrating ChatGPT With Google Sheets For Enhanced Data Analysis
Google Working To Remove Bard Chat Transcripts From Search
Mistral AI Launches Open-Source LLM, Mistral 7B
Decide How Your Sites Contribute To Bard, Vertex AI Training Data
Google Expands Search Generative Experience (SGE) To U.S. Teens
Enterprise SEO
The Must-Attend Event For Publishers: News & Editorial SEO Summit
A Guide To Enterprise-Level Migrations (100,000+ URLs)
What You Need For The Big Pitch To Enterprise Companies
5 Enterprise SEO Trends To Watch In 2023
Enterprise SEO Reporting: Tips For Developing Effective Dashboards
PPC
5 PPC Tips For Technology Companies
Emails Show Google Search & Ad Execs Plotting To Increase Ad Revenue
5 Google Analytics Reports Every PPC Marketer Needs To Know About
Microsoft, Snap Partner To Serve Snapchat My AI Sponsored Links
Microsoft Advertising Introduces 3 New Generative AI Solutions
Analytics & Data
Integrating ChatGPT With Google Sheets For Enhanced Data Analysis
AI-Powered Conversations: How To Automatically Boost Your User Experience With Phone Calls
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GA4 Reports Builder For Google Analytics Extension Available
7 Top Tips To Become A GA4 Pro (Even If You’re A Beginner)
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OCTOBER EBOOK HIGHLIGHT
State Of SEO 2024: Agency Report
Our second annual Agency SEO report provides a comprehensive exploration of the disruptive forces shaping the industry, specifically for agencies, and the opportunities that come with them.
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- What causes client turnover and how agencies plan to address it.
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Ask an SEO
When To Create Localized Folders And Pages For SEO
Supercharge Your Shopify Site: A Guide To Boosting Speed And Performance
What Factors Contribute To High On-Page SEO Scores (But Low Domain Authority)?
Do Categories & Structure Matter More For SEO Than Just Content?
Google E-E-A-T: Should We Search For Other Articles With High Backlink Profiles?
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What Is The Best Conversion Tracking Method For PPC Campaigns?
How Much Should PPC Management Cost?
How To Understand If A PPC Test Is A Failure
How To Bypass Big Brands Bidding Up Your Terms
How To Lower Average Cost Per Click
WordPress
WordPress Interview: How SEOs & Publishers Can Improve WordPress
WordPress Metform Elementor Contact Form Builder Plugin Vulnerability
Forminator WordPress Plugin Vulnerability Affects Up To 400,000+ Websites
WordPress Releases Free Course On Building & Monetizing Membership Sites
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SEJ Show + Podcast
Effective Website Redesigns: How To Avoid Costly Mistakes
September 6, 2023
The State Of SEO 2024: Disruptions And Opportunities
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YouTube Unveils Suite of AI-Powered Tools For Video Creators
By Greg Jarboe
Discover YouTube’s latest innovations, including AI-powered tools for content creators, at the “Made On YouTube” event.
Microsoft, Snap Partner To Serve Snapchat My AI Sponsored Links
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Microsoft teams up with Snap to offer sponsored links within Snapchat My Ai conversations. Learn how Chat Ads API can help advertisers reach new audiences.
WhatsApp Channels Available Globally With Updated Features
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WhatsApp Channels have launched in 150 countries. Learn more about four updated features, including an enhanced directory to connect users with the most engaging channels.
TikTok Shop Officially Launches In The US
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TikTok Shop has officially launched in the U.S., allowing brands to sell directly on TikTok with integrations to Shopify, WooCommerce, BigCommerce, and other ecommerce platforms.
Screen Sharing Comes To Snapchat For Web
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Explore Snapchat’s move into the digital collaboration space with its new screen sharing feature available on Snapchat for Web and the iPhone app.
YouTube Announces AI-Powered Creative Guidance In Google Ads
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Discover how Google’s new Ai-powered creative guidance for Google Ads could revolutionize YouTube ad campaigns, increase conversions, and decrease ad costs.