penguin

Were You Really Hit By A Search Engine Penalty, Or Is It Something Else?

Often, I’ll speak to prospective clients who think they’ve been hit by an algorithm update or a penalty. They’ve lost a lot of...

Janet Driscoll Miller | May 15, 2014 at 9:45 am ET

What were some of the biggest changes to Google Search in 2013, in terms of how its search algorithms ranked and displayed information? How...

Search Engine Land Infographics | Dec 31, 2013 at 1:19 pm ET

The fifth confirmed release of Google’s “Penguin” spam fighting algorithm is live. That makes it Penguin 5 by our count. But...

Danny Sullivan | Oct 4, 2013 at 5:00 pm ET

Sometimes the captain can’t afford to go down with the ship, no matter the temptation or emotional investment. Every few weeks, I receive...

Jon Ball | Aug 23, 2013 at 9:00 am ET

Google’s fourth Penguin update — what the company is calling Penguin 2.0 — hit last night, and less than 24 hours later...

Matt McGee | May 23, 2013 at 4:14 pm ET

Google’s next generation Penguin update is now live, and webmasters and SEOs are carefully assessing how this update has impacted their...

Barry Schwartz | May 23, 2013 at 11:30 am ET

The fourth release of Google’s spam-fighting “Penguin Update” is now live. But, Penguin 4 has a twist. It contains Penguin 2.0...

Barry Schwartz | May 22, 2013 at 6:09 pm ET

In March, Google’s chief web spam fighter Matt Cutts promised that the Penguin Update designed to fight spam would get a big refresh later...

Danny Sullivan | May 10, 2013 at 5:08 pm ET

Can using Google’s link disavow tool help remove penalties? Yes, the company says. But when it comes to manual penalties, disavowing links...

Danny Sullivan | Apr 9, 2013 at 9:00 am ET

Google’s head of search spam, Matt Cutts, announced new updates with Google’s Penguin and Panda algorithms and new link network...

Barry Schwartz | Mar 11, 2013 at 8:03 pm ET

SEO is at a crossroads. Everything in the search industry is continually changing: Google is rolling out new algorithms, tools, and products;...

Adam Audette | Mar 4, 2013 at 10:35 am ET

Is Google pushing Penguin Updates without announcing them? A recent Google video might give that suggestion, but the Google tells us this is not...

Barry Schwartz | Feb 20, 2013 at 4:29 pm ET

Turns out, StumbleUpon is getting regular requests each week from people asking for it to remove links to their sites, people who are worried...

Danny Sullivan | Jan 11, 2013 at 11:53 am ET

What were our most popular stories on Search Engine Land over the past year? Below, the news stories that were published in 2012 that were read...

Search Engine Land | Dec 31, 2012 at 1:58 pm ET